Newsletter No. 20 - Sometimes the best creative projects come from just saying "yes" to hanging out (1)

Recorded this one late at night because, well, that's exactly the problem I'm talking about.

I've been putting a lot of records into production over the past year - Singulars, Spiritual Exit, Enter Ear, Verdin Brothers, the Andrew Weathers 10th anniversary, plus YIELD releases from Steve Eldon Kerr, Noise Witch, and Tears La Familia. The quality level is honestly the best I've ever worked with, and I'm ridiculously proud of all of it.

But here's the thing: it's easy and fun to launch projects. The dopamine rush of starting something new, designing logos, envisioning releases - that part rules. The messy middle? When everything's simultaneously hitting the same gates (EPK stage, art finalization, manufacturing) and you're juggling all of those plus NORMAL LIFE? That's when the paralysis hits.

So this week I did something different - turned the camera on and gave myself (and you) a full company status report. Where every project stands, who I owe what, and why, unfortunately, sometimes the response to having elevenity-billion things to do is... doing nothing at all.

The solution isn't revolutionary: snowball method, one bite at a time, do the smallest most relevant thing first. Contact Ian about Enter Ear printing. Start the EPK process for Singulars. etc… Don't try to solve everything at once.

ALSO! - These records deserve your attention when they drop. Seriously, go check out the previous releases while we get this incredible slate ready for the world.

-S-